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Dave Wakeman's The Business of Fun Podcast

Aug 4, 2021

My guest today is Lynn Whitbeck from Future Forward Sales. And, we talked about sales in the era of the pandemic! 

This was a lot of fun! We laughed, we joked, and I think we educated y'all as well. 

Lynn talks about the current environment for sales. We go into prospecting and closing, adding value, and taking action. 

We also discuss how Lynn trains folks to be better salespeople and some activities that you can do ASAP to improve your sales efforts. 

I've finally relaunched my website: and as a cool offer, I'm giving everyone 30 days of email coaching to promote some of the new offerings I'm making going forward. 

Get the NPS worksheet I created in partnership with the folks at Eventellect. It is free and you can get it by emailing me

Check out my friends at Booking Protect. Refund protection uptake has doubled since tickets have started going back on sale. This is a pretty clear indication that people are looking for peace of mind and security in their purchases. So hook up with Booking Protect and find out how you can offer refund protection to your audience. 

Don't sleep on the Activate email tool from Activity Stream. You need to engage your audience, now more than ever. And, your data can provide you ways to make your outreach and emails more effective. So check out the new tool from Activity Stream. 

Come to Vegas on August 15-17 and visit Ticket Summit. I'm doing a panel on pricing! You're not going to want to miss this.