Preview Mode Links will not work in preview mode

Dave Wakeman's The Business of Fun Podcast

Jun 6, 2018

My guest today is Johannes Wohlert. 

He is in charge of marketing for the Swedish Basketball Association. 

I wanted to have Johannes on to discuss growing a sport from the grassroots level, fighting the discounting mindset, and using social media to build a fan base. 

You can follow Johannes on Twitter

You can connect with him on LinkedIn

To learn more about the Swedish Basketball Association, visit their website