Preview Mode Links will not work in preview mode

Dave Wakeman's The Business of Fun Podcast

Sep 11, 2018

Episode 29 of the Business of Fun is brought to you by Booking Protect, the global leader in refund protection. 

Any Booking!

Any Sector!

Any Where!

Booking Protect has you covered. To find out how you can offer your customers better service, more peace of mind, and create a new revenue stream for your organization, visit

My guest is Ian Taylor. 

Ian is Head of Ticketing and Data Management with bigdog. 

We got into a pretty deep conversation about all kinds of ticket related things including Groupon, customers paying different prices, building relationships with your buyers, surveys, and digital marketing. 

Where I think the podcast got really interesting is when Ian made an observation about the way that UK companies and organizations sell compared to US companies. 

Ian highlights the fact that we often lead with sales in the US and marketing is an afterthought, even me. 

Which is pretty interesting since I am pretty much marketing first, or so I thought. 

You can find Ian on Twitter and LinkedIn

Visit bigdog