Sep 24, 2025
My guest today is Bill Cates.
His new book was released on September 16, 'The Hidden Heist'.
We had a great conversation about sales and parable that drives his new book.
In our conversation, we touch on:
- The 3 Rs that can help make you successful.
- The challenges of drawing people's attention.
- Strategy v. Tactics.
- Differentiation.
- Reputation.
- Tangible v. Intangible.
Plus, more more more!!!
Check out Bill at www.ReferralCoach.com
I'm doing a survey of folks in the business of tickets, sports, and live entertainment.
I need your help to reach my goal of 400 responses.
Fill out the survey. It will take about 3 minutes.
https://s.surveyplanet.com/hog3tqkv
Get 'Talking Tickets' at https://talkingtickets.substack.com
Visit my site at www.DaveWakeman.com