Jan 6, 2020
Happy New Year!
Today's episode is brought to you by my friends at Booking Protect! The global leaders in refund protection.
Visit them at www.bookingprotect.com and find out how you can partner with them to give your guests a world class customer service experience, more personalization in the buying journey, and you can get a new stream of revenue.
Come see us at INTIX in NYC from 20-23 of January.
From today until noon on 13 January 2020, I'm running a giveaway of a free registration to INTIX 2020 in NYC. All you need to do is sign up for my newsletter, 'Talking Tickets'. Already signed up, you are already entered. If you share the link with your friends and they sign up, I'll add another entry under your name to the giveaway.
Help support all of our friends in the world of sports and entertainment in Australia by giving, if you can, to the Red Cross of Australia.
My guest today is Fredric Aouad from Stay 22.
I wanted to have Fredric on because he is going to be on my panel at INTIX with Guislaine Bulman and Simon Mabb on service as the best form of marketing.
Fredric comes from the world of hospitality and that means he brings a unique take to the idea of service.
This conversation touches some of my greatest hits on customer service and Fredric gives some incredible examples of how to turn service into a benefit and a competitive advantage for your business.