Jul 23, 2019
Today's episode is brought to you by Booking Protect: the global leaders in refund protection.
Booking Protect offers your guests a world-class customer service experience, peace of mind in their purchase, and they can help you in creating a new stream of revenue.
Find out how you can partner with Booking Protect by visiting them at www.bookingprotect.com
Come see me and Booking Protect CEO, Simon Mabb, at the Ticketing Professionals Australia Conference in Sydney on 14th & 15th of November.
Get your tickets today by visiting www.ticketingprofessionals.com.au
My guest today is David Brickley.
David is CEO/Founder of STN Digital and we had a nice conversation about one of the topics I love: turning digital into something meaningful.
We covered message, frequency, and revenue.
We talked about how to plan your season campaign built around touchpoints, key points in your calendar, and by thinking proactively.
We talk about the Toronto Raptors and how STN was able to help the Raptors take advantage of their run to the NBA title.
Then we turn our attention to revenue and 9 figure opportunities that teams are leaving on the table.
There's a lot here.
David is great and hosts a podcast of his very own: The Business of Social.