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Dave Wakeman's The Business of Fun Podcast

Sep 4, 2018

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Today's guest is my good buddy, Windy Dees! 

Windy is a professor at the University of Miami in their sports business department. Windy's focus is on marketing and sponsorships. 

We talked a lot about that, but we start out by talking about the state of sports business education, how the U works to make the education actionable for kids, and how their program also helps make it affordable for students. 

We get into a lot of other fun things as well like how old we are because we both used to rock Reeboks. We talk about storytelling and relationship marketing. We talk about soccer, the NFL, and a whole lot more. 

You're going to love this episode!