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Dave Wakeman's The Business of Fun Podcast

Jul 11, 2018

Today's guest is Michael Johnstone. He's Head of Commercial with Walco Events in Australia. 

We cover a lot of my favorite topics including growing a fan base, generating revenue, marketing, selling, and experience. 

Michael talks about his experience growing rugby league in Australia and he goes heavily into the example of letting your fanbase do your marketing for you. 

To find out more about Michael, check him out on LinkedIn.

You can follow him on Twitter

As always, visit me at 

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