Aug 28, 2018
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Today's guest is Jesse Cole.
He's the founder of Fans First Entertainment and known around the world for his yellow tuxedo.
In this episode, we get into a lot of stuff because we share a very similar worldview.
We talk about storytelling and how the story is really what you are selling.
We discuss doing the opposite of normal and how powerful that is in creating a great experience.
Jesse tells me about why there is a port-o-potty on the field at his stadium.
Jesse talks about making mistakes, innovating, and learning lessons.
To me, this is one of the most enlightening and exciting episodes that I've posted so far.
You can follow Jesse on Twitter.
You can connect with him on LinkedIn.
Buy Jesse's book, Find Your Yellow Tux.